App Store Optimization (ASO)

Building a great app is half the battle. Getting it seen is the other half. App Store Optimization (ASO) is the difference between 2 downloads a day and 2,000. I optimize your App Store and Google Play listings to improve keyword rankings, conversion rates, and downloads — without spending a cent on ads.

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What you get

1 Keyword research

Find the queries real users type — not just the ones you hope they type.

2 Listing copywriting

Title, subtitle, description rewritten for both search and conversion.

3 A/B tested screenshots

Visual A/B testing improves install rate by 20-30% (Apple, 2025).

4 Reviews and ratings

Strategy to move from 2.8 stars to 4.5+ — and keep it there.

5 Measurable results

Monthly reports with ranking changes, install trends, and revenue impact.

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Each city has its own dedicated page with insights, case studies, and a contact form.

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Want to discuss your project?

In 15 minutes, you'll know where to start. No commitment. No technical jargon.

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About the author

Mickael Romaniello — Mobile product engineer based in Bordeaux, France. 12 years building iOS, Android and desktop apps. 15+ projects delivered for startups, mid-market companies and enterprise clients. LinkedIn.

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Standards & references

Apple Human Interface Guidelines · Google Material Design · web.dev (Google) · MDN Web Docs · OWASP Mobile Top 10