One single point of contact, from concept to publication. 12 years of experience. 15+ apps delivered.
In short: I build iOS and Android apps for clients in Toronto (2,794,356 residents) and across Ontario. One single point of contact, 12 years of experience, delivery from concept to publication in 8 to 16 weeks.
You are based in Toronto and you have a mobile app idea.
It is the classic scenario. Enthusiasm is at its peak. You are already picturing your logo on everyone's home screen across Ontario.
The journey between an idea on a napkin and a published app on the stores is long. Very long.
Spoiler: the vast majority of app projects never reach profitability. Not because the initial idea was bad, but because the execution was a mess.
You have made the decision to launch your digital project in Toronto. You start reading articles online to understand how to get it done.
And right away, you hit a wall of technical jargon: native app, hybrid app, web app. You have no idea what to choose for your business in Ontario.
Let's sort it out.
Let's start with the native app. This is the luxury solution. We use the official languages created by Apple (Swift) and Google (Kotlin). The result? Maximum performance and total access to every sensor on the phone, like GPS, the camera, or Bluetooth. It is perfect for a 3D video game or a highly complex app. But it is expensive, because you literally have to build two separate applications, one for each phone ecosystem.
Next, the hybrid or cross-platform app. This is where technology has taken a giant leap forward. With tools like Flutter, we write a single codebase that runs on both iOS and Android simultaneously. You keep 80% of the native performance, but your budget and development time are cut in half.
Are you having problems with your current app? Plummeting ratings? Unexplained slowdowns? They click. They quit. They forget.
It's the worst-case scenario. And that's exactly where I step in. Backed by 12 years of experience, I help businesses from Bordeaux rescue failing iOS and Android projects. I run the diagnosis, we identify the roadblocks, and we fix them to finally offer a smooth experience to your users.
In short: don't let a bad start ruin your idea. Let's correct the course together.
You are launching your project in Toronto.
And you are probably wondering who to work with to build your mobile app.
It is the first major decision you have to make. Some people think that to succeed, you absolutely need a big agency right around the corner. Others believe they should outsource to the cheapest team they can find overseas.
Both options come with serious tradeoffs.
A big agency will assign your project to a junior developer you have never met. An offshore team will deliver code you cannot read, three weeks behind schedule, with zero accountability.
The most important factor in the success of an app is not just the code. It is communication.
When you work with me, you get one dedicated expert with 12 years of experience and over 15 delivered projects. Not an account manager. Not a rotating team. One person who knows your project inside out.
Toronto is the one Canadian market where you will be compared against agencies with account managers before anyone looks at the work. That changes the conversation: the question stops being whether it can be built and becomes who you will actually be talking to. With me it is the person writing the code, which on a first product is worth several weeks.
The reason it is worth weeks is loss of signal. In an agency, what you say in a meeting is restated by an account manager, passed to a technical lead, and cut into tickets for developers who have never heard you speak. Each step loses a little intent. When you explain why a screen has to behave a certain way, the person who will write it is listening, and can tell you in the same breath that it will cost three extra days or that it will fight the platform.
The honest limit is the other side of that. One person is not a team of thirty. I will not take a project that needs four developers in parallel to hit a fixed date, I do not do interface design at the level of a specialist studio, and if the product has to launch on iOS, Android, web and a connected TV at once, you need something other than me. I say that in the first conversation rather than the third month.
Practically, Toronto is six hours behind me, so your morning is my afternoon and we get about three hours of real overlap a day. That is enough to answer a blocking question the same day and to hold a weekly call, and it is not enough for a project that needs continuous discussion. Ontario also has its own privacy rules, and if your users include health information the requirements tighten considerably — worth settling at the start, because it determines where the data is allowed to live.
Invent Better starts by removing, not adding. An app that does one thing properly ships in two months; one that does five things halfway never ships at all. Given that 80% of features planned in advance are never actually used (Pendo, 2025), the useful question is not whether a feature would be nice, but whether anyone still uses the app without it.
In Toronto, many developers love to show off long lists of complicated tools. They talk about languages, servers, and databases.
But a programming language is just a paintbrush. What truly matters is how you use it to paint.
Spoiler: a beautiful mobile app without a solid technical architecture is like a sports car without brakes. It is going to crash straight into a wall very fast. 🏎️
The most important factor in my work is reliability. Here is how I build applications that are made to last across Ontario.
You do not need to be in the same office to build an excellent application.
Today, the digital economy in Toronto operates without borders. But for remote work to be truly effective, you need military-grade organization. Technical chaos is incredibly expensive.
The key advantage of my approach is absolute transparency. Here is how we will collaborate, even if hundreds or thousands of miles separate us.
Let's start with the tools. There are no black boxes with me.
For design, I work code-first with visual mockups validated with you. For projects requiring specialized UX/UI work, I partner with a trusted designer. You can click through them, leave comments directly on specific buttons, and validate the interface before I ever write a single line of code.
For the code itself, I use GitHub. You have full access to the engine room. You are the sole owner of your product from A to Z.
Sometimes, the worst enemy of a project is a deal that seems too good to be true. A tech company contacted me in total panic.
They had inherited a mobile app developed by a very cheap offshore team. The result? The application was crashing more than forty times a day.
The store rating had plummeted to 2.1 stars. Users were leaving disastrous one-star reviews on a daily basis. The CEO was ready to throw the entire thing in the trash.
This is a critical situation, because we know that 77% of users read reviews before downloading an application (Statista, 2025). The company's reputation was collapsing.
The technical challenge was heavy. The codebase was pure spaghetti code. There was no documentation, no automated testing, and no monitoring tools. Fixing a simple color bug would create three new crashes somewhere else.
There is no single price for a mobile app, for the same reason there is no single price for a house. What sets the figure is scope: how many screens, whether it needs a server and user accounts, and whether it ships on one platform or two. A short scoping call is enough to put a real range on your project rather than a brochure number.
You are launching your project in Toronto and the very first question that comes to mind is inevitably about the budget.
That is perfectly normal. But asking how much a mobile app costs is exactly like asking how much a house costs in Ontario. A small, functional studio apartment and a forty-room castle are simply not the same project.
Here is what actually determines the budget for a mobile application. 💶
Three main factors influence the cost of your project in Toronto:
The healthcare sector leaves absolutely no room for error. Building a medical app for patients or doctors in Ontario is not just about coding a pretty interface. It is about building a digital vault.
You have to seamlessly manage patient follow-ups, appointment bookings, medication reminders, and secure messaging. Strict compliance with data protection laws is non-negotiable. That is why we integrate heavy biometric authentication systems.
And let's not forget offline mode, which is absolutely vital for a rural doctor consulting in an area with poor signal.
If you are targeting travelers visiting Toronto, your application must be their ultimate guide. And a guide that stops working the moment you cross a border is completely useless.
Offline mode is a matter of survival here to help your customers avoid roaming charges. They must be able to check a real-time itinerary or scan a QR code ticket even without an internet connection.
Our collaboration is 95% remote via high-quality video calls. Remote work has become the absolute standard for peak efficiency. No more wasting hours in transit. For very large-scale projects exceeding a certain budget threshold, I can travel to Toronto to lead in-person kickoff workshops. But on a daily basis, we communicate instantly via your preferred channel (WhatsApp, Slack, or email), we validate design mockups together, and we do our project reviews over Google Meet, WhatsApp, or Telegram. It is faster, much more direct, and significantly more cost-effective for everyone involved.
It is absolutely not mandatory. In reality, I greatly prefer to start with a simple fifteen-minute video call. Many clients waste months writing fifty-page specification documents that become entirely obsolete by the second week of development. The most important factor is defining the core problem you are trying to solve in Ontario. Then, we build those exact specifications together, using an agile approach, basing our decisions on actual user needs rather than wild, untested theories.
I have delivered over fifteen major projects across highly varied sectors: healthcare, tourism, e-commerce, logistics, and education. Even if I have not yet worked in your highly specific micro-niche, the fundamental principles of building a robust mobile application are totally universal. The high-quality standards remain exactly the same. What changes is your local business logic. My role is to deeply understand that business logic during our discovery call and translate it into an unstoppable technical solution for your customers.
Payment is broken down into three clear milestones, with absolutely zero surprises. Typically, it is a 30% upfront deposit to lock the schedule, 40% midway through development when I deliver a testable working version, and the remaining 30% upon final delivery to the app stores. For very large, multi-month projects, I smooth the payments out monthly. Everything is detailed in writing within the initial estimate, and I never bill hidden hours for last-minute tweaks.
My weekly demonstrations make this situation practically impossible. You do not just discover the finished product six months after signing the contract. Every two weeks, I show you a fully functional version. You provide your direct feedback from Toronto, and I adjust our aim immediately. If we start heading in the wrong direction, we know it after seven days, not at the end of the year. Plus, if during our first call I feel your expectations are technically unfeasible, I will tell you honestly. Better to decline than disappoint.
Yes, I do take over rescue projects developed by other freelancers or cheap offshore teams. The mandatory first step is a one-week technical audit. We look under the hood. Then, I draw up a strict action plan: first, we fix the critical bugs that are driving your users away, we consolidate the technical architecture, and only then do we add your new features. This is often much more cost-effective for your business across Canada than tearing it all down to start from scratch.
We use direct, asynchronous, and frictionless channels. For quick daily questions, we use Slack. You can drop me a message whenever a brilliant idea hits you. To validate the visual interface, we review mockups together: you leave your comments directly on the drawn screens. For the codebase, everything is hosted transparently on GitHub. Finally, we do a live thirty-minute video checkpoint every single week. I happily adapt to whatever tools your teams in Toronto are already comfortable using. The ultimate goal is absolute efficiency.
I am based on Central European Time (CET) in Bordeaux, France. For my European clients, I am fully available during standard business hours, between 10 AM and 6 PM. If you are located on another continent, I adapt with high flexibility. For clients in nearby timezones, we work in full real-time overlap. For clients further afield, I adapt with flexible scheduling and recorded video updates to stay fully in sync. My average response time during the workweek is always under four hours, no matter where you are.
Ready to launch your app in Toronto?
You have the idea. You know your market in Ontario. Now, it is time to take action.
But not just in any random way. The key advantage of working together is absolute clarity. I will not sell you useless features. I will not make empty promises that I cannot keep.
In 30 minutes, you will know exactly where to start.
Book a free call →
30 minutes to start your project
Book a free call →Most of my projects run remotely, and in practice that changes very little. We talk over video whenever you need to, not only at major milestones, and you can reach me with questions at any point during the project — I always answer.
Once we are working together, travelling to meet you on site can absolutely be arranged if your project calls for it. Travel costs are quoted separately, upfront and with no surprises.